Dupe Alert: Morphe 35O vs. Juvia’s Place The Nubian Palette

Hey guys! As you know, warm-toned shadows are super popular right now. It mostly started with the Morphe 35O palette, but they’ve become widely available since other companies have released their own variations on the trend.

I recently stumbled across the brand Juvia’s Place after seeing some pictures of their palettes on Facebook. I fell in love with the Nubian 1 Palette and decided I needed it in my life. But, when it arrived, I noticed it was extremely similar to my Morphe 35O Palette!

morphe 35o and juvias place the nubian comparison

So naturally, I had to do some comparison swatches. Below is each shade of the Juvia’s Place Nubian Palette with its 35O dupe.

morphe 35o and juvias place swatches row 1

morphe 35o and juvias place swatches row 2

morphe 35o and juvias place swatches row 3

With the exception of the first shade in the second row, I was able to find an extremely close or exact dupe for every. single. color. The formulas are also exactly the same, which leads me to think they’re both repackaged from a generic brand. I’ve known that Morphe has done this for a while now, but I am surprised that two separate brands would each make a palette using almost the exact same colors.

Oddly enough, both palettes are around the same price, but you get 35 colors in the 35O versus only 12 in The Nubian. Clearly, the 35O would be the better deal, but I could see someone choosing The Nubian instead if they didn’t want or need a 35 pan palette.

Personally, I am going to be destashing The Nubian since I already own the 35O and don’t need them both. I suppose the moral of this story is to research swatches before you impulse buy a palette online!

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10 thoughts on “Dupe Alert: Morphe 35O vs. Juvia’s Place The Nubian Palette

  1. nowkissandmakeup says:

    I’m so glad you wrote this! I was looking into getting The Nubian Palette, but don’t need it now since I have the 35O. Those shades draw me in for some reason. I find myself picking the same ones out over and over without even realizing it. 😁

    Liked by 1 person

  2. Jenna says:

    So glad I’ve seen this! I was considering the juvia palette but at £35 including shipping I think I’ll just go for the morphe which is less than £20!

    Liked by 1 person

  3. Sarah says:

    Could you by chance name which morphe shadow they are specifically cos some of them are hard to find like say Juvia palette first one first row Morphe pallete second one second row, that would really help in trying to create a look someone did with the juvia palette but I only have the 35o! Thank you!!

    Like

  4. callmeroxy says:

    Oh my GOD!! Thank you so much for this comparison, I’ve just spent 2 hours (!) searching online where I could buy the Nubian since the official website doesn’t ship to my country and Amazon is waaay overpriced, AND I ALREADY HAVE 35O dammit 😀
    So now I know I don’t even need the Nubian 🙂
    People like you are GOLD! ^_^

    Like

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